Compétences d’affaires :
podcast for entrepreneurs.
The client
La Cité entrepreneuriale is dedicated to continuing education, adult and immigrant services, and offers specialized coaching services for Francophone entrepreneurs.
Its needs
The client wanted to follow up on its webinar content series. By calling on Winston for the ideation of the project, they wanted to reach out to entrepreneurs by equipping them and answering the many questions that an entrepreneur starting a business may have. The intention behind the project: to kill two birds with one stone by making La Cité entrepreneuriale employees shine while sharing their expertise with their target audience: entrepreneurs.
La Cité entrepreneuriale x Winston
The Winston team supported the project by working on:
Ideation of the series | Researching topics and making interview grids | Creating guest sheets | Editorial calendar for the promotion of the podcast over 5 months | Creating the visual identity of the podcast.